And thanks to Marquee, listeners are diving deeper into the artist repertoire — exploring the artist’s page, connecting with the catalog, and becoming bigger fans: Marquee can inspire fandom by leading listeners to take actions that matter long-term: Our research shows that saves and playlists adds correlate with a 250% increase in streaming of that artist six months later. Notably, Marquee comes just a few months after Spotify's former CFO, Barry McCarthy, highlighted the publicly-traded company's desire to boost ad revenue from 10% to 20% of its overall sales.
On our new site, you’ll find more details on how Marquee is helping amplify artists’ new albums and EPs.
Listen to Marquee in full in the Spotify app.
We also started a new LinkedIn page with details on our tools for music marketers — as we continue to improve Marquee, we’re excited to share more updates, so follow along.
r/truespotify: A place to discuss Spotify news, tricks, hacks, and to get help. In this piece, we explore how the Philadelphia-based folk-rock group, Mt.
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To play this content, you'll need the Spotify app. Introducing a New Way to Connect with Canvas Designers. If you’re interested in using the Marquee beta to promote a new album or EP, submit your information here.
Since launching in beta last fall, artist teams, labels, and licensors have used Marquee to deepen engagement during release week and beyond. The company is claiming a 20% conversion rate, for example: 20% of Spotify users who see a marquee go on to stream the release it’s promoting within two weeks. When audiences see a Marquee, it draws their attention to your album.
Related Posts. On " reddit" I tried: 1.) Check out Spotify Answers for solutions to a wide range of topics. Now Spotify has launched a new web page promoting the feature itself, including some stats on those initial tests. insert the " link" -> open.spotify... in the " link " section 2.) insert the "embed code" in the "embed section".
Joy Used Spotify’s New Marquee Audience Segments To Grow Their Fan Base. Marquee’s attention-grabbing format is driving high levels of engagement — we’re seeing that on average, more than 20% of people who see a Marquee stream the promoted release within two weeks. We’ve seen Marquee drive success for new releases from artists such as Georgia, Cold War Kids, and The Weeknd. Listen to all your favourite artists on any device for free or try the Premium trial. How Mt.
Joy Used Marquee’s New Audience Segments To Grow Their Fan Base, All the Ways to Share Your Songs on Socials From Spotify. Need help?