}); googletag.cmd.push(function() { partner: "uarus31" { bidder: 'criteo', params: { networkId: 7100, publisherSubId: 'cdo_btmslot' }}, {code: 'ad_rightslot', pubstack: { adUnitName: 'cdo_rightslot', adUnitPath: '/2863368/rightslot' }, mediaTypes: { banner: { sizes: [[300, 250]] } }, 'max': 8, { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_MidArticle' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_topslot' }}]}, { bidder: 'appnexus', params: { placementId: '11654156' }}, var mapping_rightslot = googletag.sizeMapping().addSize([746, 0], [[300, 250]]).addSize([0, 0], []).build(); Convert that strategy into action through a series of initiatives 4. name: "identityLink", dfpSlots['houseslot_a'] = googletag.defineSlot('/2863368/houseslot', [300, 250], 'ad_houseslot_a').defineSizeMapping(mapping_houseslot_a).setTargeting('sri', '0').setTargeting('vp', 'mid').setTargeting('hp', 'right').setCategoryExclusion('house').addService(googletag.pubads()); Trump Campaign: The Election Is Not Over The Trump campaign claimed that projections of Joe Biden as the winner of the presidential election are ‘false.’ { bidder: 'appnexus', params: { placementId: '11654174' }}, { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_MidArticle' }}, Election campaign strategy is a plan of priority of actions and communication to win an electoral contest. }], { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_btmslot_300x250' }}, "error": true, var mapping_houseslot_a = googletag.sizeMapping().addSize([963, 0], [300, 250]).addSize([0, 0], []).build(); var mapping_houseslot_b = googletag.sizeMapping().addSize([963, 0], []).addSize([0, 0], [300, 250]).build(); { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_rightslot2_flex' }}, { bidder: 'ix', params: { siteId: '195467', size: [300, 250] }}, bidderSequence: "fixed" In an election campaign winning is everything; there is no consolation for being a runner-up. dfpSlots['leftslot'] = googletag.defineSlot('/2863368/leftslot', [[120, 600], [160, 600]], 'ad_leftslot').defineSizeMapping(mapping_leftslot).setTargeting('sri', '0').setTargeting('vp', 'top').setTargeting('hp', 'left').addService(googletag.pubads()); { bidder: 'appnexus', params: { placementId: '11654157' }}, { bidder: 'ix', params: { siteId: '555365', size: [120, 600] }}, 'max': 36, { bidder: 'ix', params: { siteId: '195466', size: [728, 90] }}, {code: 'ad_btmslot_a', pubstack: { adUnitName: 'cdo_btmslot', adUnitPath: '/2863368/btmslot' }, mediaTypes: { banner: { sizes: [[300, 250], [320, 50], [300, 50]] } }, { bidder: 'appnexus', params: { placementId: '11654208' }}, { bidder: 'appnexus', params: { placementId: '11654157' }}, { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_topslot_728x90' }}, params: { { bidder: 'sovrn', params: { tagid: '346688' }}, "loggedIn": false { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_btmslot' }}]}]; ga('set', 'dimension2', "entryex"); { bidder: 'sovrn', params: { tagid: '387232' }}, iasLog("setting page_url: - https://dictionary.cambridge.org/dictionary/english/election-campaign"); { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_rightslot' }}]}, { bidder: 'ix', params: { siteId: '195451', size: [300, 250] }}, Learn more. { bidder: 'appnexus', params: { placementId: '11654149' }}, It brings focus and integrates complex set of actions involved in reaching the ‘right VOTERS’ in the ‘right PLACE’, with a ‘right CANDIDATE’, with the ‘right MESSAGE’ at the ‘right TIME’. googletag.pubads().setTargeting("cdo_dc", "english"); { bidder: 'ix', params: { siteId: '195464', size: [160, 600] }}, googletag.pubads().setTargeting("cdo_pt", "entry"); In an election, you either win or you lose. pid: '94' {code: 'ad_btmslot_a', pubstack: { adUnitName: 'cdo_btmslot', adUnitPath: '/2863368/btmslot' }, mediaTypes: { banner: { sizes: [[300, 250]] } }, expires: 365 storage: { { bidder: 'openx', params: { unit: '539971063', delDomain: 'idm-d.openx.net' }}, { bidder: 'onemobile', params: { dcn: '8a9690ab01717182962182bb50ce0007', pos: 'cdo_btmslot_mobile_flex' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_topslot' }}]}, }; Recalibrate. { bidder: 'appnexus', params: { placementId: '19042093' }}, var pbMobileLrSlots = [ { bidder: 'ix', params: { siteId: '194852', size: [300, 250] }}, { bidder: 'sovrn', params: { tagid: '387232' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_btmslot' }}]}, { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_MidArticle' }}, The word in the example sentence does not match the entry word. var pbHdSlots = [ { bidder: 'sovrn', params: { tagid: '446382' }}, pbjs.que = pbjs.que || []; Microtargeting can be defined as targeting a very focussed segment of voters either by geography, demographics, psychographics or any other attribute unique to them. } { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_SR' }}, No officer should be required or permitted to take part in the management of political organizations, caucuses, conventions, or election campaigns. { bidder: 'ix', params: { siteId: '195451', size: [300, 50] }}, iasLog("criterion : cdo_l = en"); }, const customGranularity = { dfpSlots['houseslot_b'] = googletag.defineSlot('/2863368/houseslot', [], 'ad_houseslot_b').defineSizeMapping(mapping_houseslot_b).setTargeting('sri', '0').setTargeting('vp', 'btm').setTargeting('hp', 'center').setCategoryExclusion('house').addService(googletag.pubads()); { bidder: 'openx', params: { unit: '539971079', delDomain: 'idm-d.openx.net' }}, expires: 60 { bidder: 'sovrn', params: { tagid: '346693' }}, Develop your campaign strategy using the insights 3. pbjs.que.push(function() { Federal Election Campaign Act (FECA), legislation adopted in the United States in 1971 to regulate the raising and spending of money in U.S. federal elections. { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_SR' }}, { bidder: 'ix', params: { siteId: '555365', size: [160, 600] }}, {code: 'ad_leftslot', pubstack: { adUnitName: 'cdo_leftslot', adUnitPath: '/2863368/leftslot' }, mediaTypes: { banner: { sizes: [[120, 600], [160, 600], [300, 600]] } }, Its needs to be relevant to them, believable and creates a favourable impression about the candidates and the party. { bidder: 'openx', params: { unit: '539971079', delDomain: 'idm-d.openx.net' }}, { bidder: 'ix', params: { siteId: '555365', size: [120, 600] }}, bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776156', position: 'atf' }}, { bidder: 'ix', params: { siteId: '195467', size: [320, 100] }}, "login": { bids: [{ bidder: 'rubicon', params: { accountId: '17282', siteId: '162036', zoneId: '776130', position: 'btf' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_btmslot' }}]}]; 2. With public sentiment, nothing can fail. The George campaign was more in the nature of a religious revival than of a political election campaign. { bidder: 'triplelift', params: { inventoryCode: 'Cambridge_Billboard' }}, { bidder: 'onemobile', params: { dcn: '8a969411017171829a5c82bb4deb000b', pos: 'cdo_rightslot2_flex' }}, { bidder: 'pubmatic', params: { publisherId: '158679', adSlot: 'cdo_btmslot' }}]}, { bidder: 'sovrn', params: { tagid: '446382' }}, 'min': 31, -Abraham Lincoln, The Astrum Centre houses a range of best-in-class capabilities. Voter targeting can be described as the process by which political campaigns identify and engage the voter segments crucial to their success. Amaze your friends with your new-found knowledge! All Years var mapping_topslot_a = googletag.sizeMapping().addSize([746, 0], []).addSize([0, 550], [[300, 250]]).addSize([0, 0], [[300, 50], [320, 50], [320, 100]]).build(); On ground voter activation both offline and online 6. Election campaign management consists of the following & steps: 1. {code: 'ad_topslot_b', pubstack: { adUnitName: 'cdo_topslot', adUnitPath: '/2863368/topslot' }, mediaTypes: { banner: { sizes: [[728, 90]] } }, pbjs.setConfig(pbjsCfg); All the latest wordy news, linguistic insights, offers and competitions every month. "sign-up": "https://dictionary.cambridge.org/auth/signup?rid=READER_ID", { bidder: 'sovrn', params: { tagid: '705055' }}, {code: 'ad_btmslot_a', pubstack: { adUnitName: 'cdo_btmslot', adUnitPath: '/2863368/btmslot' }, mediaTypes: { banner: { sizes: [[300, 250], [320, 50], [300, 50]] } }, { bidder: 'ix', params: { siteId: '195464', size: [160, 600] }}, { bidder: 'sovrn', params: { tagid: '346698' }}, { bidder: 'sovrn', params: { tagid: '346698' }}, { bidder: 'appnexus', params: { placementId: '19042093' }}, } { bidder: 'ix', params: { siteId: '195467', size: [320, 50] }}, {code: 'ad_rightslot2', pubstack: { adUnitName: 'cdo_rightslot2', adUnitPath: '/2863368/rightslot2' }, mediaTypes: { banner: { sizes: [[300, 250], [120, 600], [160, 600]] } }, Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.